Brad Keselowski's net worth is estimated to be approximately $25 million as of 2023. This wealth stems primarily from his NASCAR career, team ownership, and endorsements.
Career Earnings
- Over 20 years in NASCAR’s Cup Series, Xfinity Series, and Truck Series
- Key victories: 2012 NASCAR Cup Series Championship, Daytona 500 win (2021), Coca-Cola 600 (2020)
- Reportedly earned $9.4 million in salary/prizes during his peak competitive years (2018-2020)
Ownership Stake
Keselowski transitioned from driver to driver-owner in 2022 with RFK Racing (co-owned with Roush Fenway Sports):
- Holds significant equity in the team
- Team valuation: Estimated $150-$200 million range
- Strategic partnerships with sponsors like * and Castrol
Endorsements & Sponsorships
Long-term partnerships augment income:
- Ford Performance contracts
- Primary sponsorships with Alliance Truck Parts, Discount Tire
- Product collaborations with brands like Simmons Bank and Violet Defense
Investments & Assets
- Owns multiple commercial properties in North Carolina
- Operates Brad Keselowski's Checkered Flag Foundation
- Holds diverse stock portfolio including manufacturing sector investments
Keselowski's wealth continues growing through RFK Racing's competitive resurgence and shrewd business diversification beyond driving.
